Yesterday Apple presented its new Mac Pro models during WWDC 2019, having the precedent of the infamous presentation trash can from 2013, a quirky and rare Mac that charmed industrial design enthusiasts for its black color and resemblance to a small trash can.
Although it was a powerful machine for its time, and broke the rules of what a work-intensive desktop computer should look like, it aged poorly because of early adopters They found that they couldn't update as easily as a PC and were rather stuck with the configuration they acquired at the time of ordering.
This was at least rare, and rather unthinkable, as the target audience for a $ $2,999 computer expected flexibility and an investment that would pay off in the future. What In the austere case of portable Macs after 2013, The Pro stuck to Apple's philosophy of no standalone or in-house hardware upgrades (unlike any desktop build of Windows) such as buying a new and compatible video card (none existed) and installing it yourself.
Unforgivable.
As a palliative, these years Apple released the iMac Pro in an effort to win back the enthusiastic professional users that made Apple great before the iPod and iOS revolutions. The general consensus continued to be that Apple charged quite a high tax for using macOS, and with the improvement of Adobe's programs in Windows (regarding criticism towards Final Cut Pro) it became an inefficient purchase to turn to the Mac.
Introduced yesterday, the 2019 Mac Pro takes up an industrial design idea familiar to Apple fans: the Cheese Grater Tower.
Until 2013, it was the predecessor of the trash can:
In 2019, and appealing to nostalgia, original or rare designs are put aside to return to the classic and - supposedly - show off a new philosophy: customization, and updating according to the needs of each professional.
The cost starts at $ 6,000:
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