Cinépolis competes with Netflix and TotalMovie with Klic


Screenshot_2Just as you read it, Cinépolis, the largest chain of cinemas in Mexico and Latin America has now decided to enter the business of renting movies in Streaming via the Internet. Their service is called [thkBC height = »500 ″ width =» 950 ″ anchortext = »Klic» title = »Klic» url = »https://www.cinepolisklic.com/» type = »iframe»] And although it was released as a Beta version, we can talk about it being a clear competition for services such as Netflix, [thkBC height = »500 ″ width =» 950 ″ anchortext = »TotalMovie» title = »TotalMovie» url = »https://signup.totalmovie.com/?site_domain=https://www.totalmovie.com&lang=es_MX&country= MX »type =» iframe »] from Grupo Salinas, Voodoo from Walmart de México or the service [thkBC height = »500 ″ width =» 950 ″ anchortext = »Clarovideo» title = »Clarovideo» url = »https://www.clarovideo.com/mexico/home» type = »iframe»] by Carlos Slim.

The service works basically the same as those mentioned above with the difference that its monthly subscription cost is $89 Against the $99 of Netflix and TotalMovie, however, in price it does not compete with Clarovideo since the latter has a subscription of only $69, nor with Vudu that does not offer subscriptions, but only rents for 2 nights for $25.

A clear advantage that Klic of Cinepolis if it has in front of its competitors is that it has recently released films available to its subscribers, with which the company of Away Ramírez is taking advantage of the rights that Cinépolis acquires from the films, it is in this way that some titles such as "The Hobbit - An Extraordinary Adventure" Y "Argo".

Screenshot_1

At the moment the service is not yet available for mobile devices such as smartphones or tablets, nor to be enjoyed outside of Mexico, however, we believe that it is only a matter of time for this to happen since Klic is more than anything an extension of the business. main of Cinépolis.

Cinépolis is the largest film exhibiting chain in Latin America and the fourth in the world with more than 3,104 cinemas in 344 sets, adding an installed capacity of 570,163 seats with 2,045 digital theaters, eight Imax, 53 MacroXE and 16 4DX.

As of January 31, 2013, it was present in 84 cities in the Mexican Republic, eight in Central America, 22 in South America, nine in Asia and in three states in the American Union, giving a total of 126 cities in 11 countries. In 2012, the firm registered a participation of 64% in the revenues of the exhibition sector in Mexico, serving 136.7 million people and 25.1 million in other countries for a total of 161.8 million attendees.

Data of: cnnexpansion

Do you think Cinépolis will be successful with this service? what do you think?

 

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