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In my wanderings through Reddit I recently found a radical methodology not because it was innovative but because it was boring and rather risk-averse. This is The Sweaty Startup, which does not become a formal philosophy to undertake but rather a set of resources to start a business under a plot line that ...

Although nowadays WordPress empowers a 30% on the web, being a banner of the free internet and a kind of antiFacebook (they are a private company that finances free software, optionally offering payment options), we must not forget that its origins are like a CMS for blogs. That is why even though I know ...

Companies such as Google and Facebook, which have some data on trends, do not consider that their campuses have the occupation of last year at least until the summer of 2021. That is, as long as there are no massive and public vaccination programs against 2019, we will have to leave the novelty of the world with meetings of ...

In marketing and entrepreneurship blogs we usually read an entry that is repeated season after season: the so-called tips or maxims to achieve the desired productivity. These tips, which we can see even by legendary entrepreneurs on their own sites or on Medium, sometimes do not consider the hustle in which several are living. ...

Seth Godin is a marketing expert and serial entrepreneur who in the last decade has become a benchmark in business education. With volumes like Tribes and the Purple Cow, down to simple terms marketing lessons (gained from years of experience) for creators and marketers of all ...

The COVID-19 pandemic, some experts say, dramatically advanced the adoption of e-commerce in Mexico. If we go to insane extremes, the Mexican custom (which requires payments in Oxxo, deposits in branch and distrust to enter data) is closer to the Japanese one (where their online services are paid in a 7-Eleven) ...