Get to know OKR: the methodology used by Google, Intel and Linkedin is simple and forceful


If we talk about work methodologies, there are as many as successful companies and ways of seeing the world of work. It is not the same -for example- how a company works legacy like IBM to the organized chaos of a startup as Uber or Airbnb were until recently.

Talking about methodology is almost a sacred topic for the bulk of technology firms, where their way of organizing is almost as important as the products that are the result of teamwork. This time in Webirix we present you a first look at Objectives & Key Results, better known as OKR, which is the preferred methodology for managers Google, Intel, EA and Linkedin, but whose use is not limited to giant companies.

The OKR was popularized by Andy grove, the Hungarian entrepreneur who confused and led Intel, and it is summed up in one sentence:

No matter what you know, execution is what matters

Another of the maxims coined by Grove talks about the importance of whether or not the objective was achieved (that simple):

The objective is the goal, the key results have to be measured but in the end you can put aside any debate and say "Did I make it or not?" Yes No. Simple

This is how -explained by the investor John doer- the objectives are what you want to achieve, the key results is how the objectives will be achieved. According to Doer, the main failure of companies that do not implement the OKR well (or leave it flat and do not recommend it) is because they do not even know their goals and - worse - they do not achieve the objectives, despite setting them. Even if they sell a lot and make a profit, they would not have a sense of purpose or how to inspire the entire team.

Things can get romantic, Doer explains, when a sense of purpose is the spearhead for our goals. An example of the investor's TED Talk is the case of a healthcare entrepreneur who decided to take out a contract for US social security, in which there was much to lose if her company failed and the truth was that there was not so much money in fees , but the emotional issue called on Jini Kim (the entrepreneur) to support the public health system due to a personal story where Medicaid was what saved her family's finances when her brother needed treatment. This is how this family history gave the project a purpose (to improve the management of data in public health). That was his objective.

You can watch Doer's full talk here:


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  1. […] At home, it is also necessary to take into account another series of tips in relation to having self-organization skills, knowing how to eat healthy and also achieving a change in habits in relation to […]

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