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6 lessons from a marketer to make your business stand out
Seth Godin is a marketing expert and serial entrepreneur who in the last decade has become a benchmark in business education. With volumes like Tribes and the Purple Cow, down to simple terms marketing lessons (gained from years of experience) for creators and marketers of all ...
What is the E-COMMERCE? Here I tell you everything you need to know
If you are under 20 years old, e-commerce has been present in your life since you began to have purchasing power. Maybe it was not so popular at first, but those enthusiasts who went to the web to find their products with the best price, in the best promotions or simply because not ...
How to change the avatar of the authors in WordPress in a simple way?
One of the most peculiar, if not strange, aspects of generating a collective blog in WordPress is that so far there is no official support to generate users or aliases without having to "pretend" to generate a new account for someone else. This is how the most common way, if we are administrators of a ...
It is the time of e-commerce and the boom in the use of debit cards in Mexico proves it
The COVID-19 pandemic, some experts say, dramatically advanced the adoption of e-commerce in Mexico. If we go to insane extremes, the Mexican custom (which requires payments in Oxxo, deposits in branch and distrust to enter data) is closer to the Japanese one (where their online services are paid in a 7-Eleven) ...
9 ways to take advantage of SEO and boost your sales
Although these days social networks seem to be the main channel to get closer to customers, the truth is that the final step will always be on your own platform on the internet. Tomorrow, Facebook or Instagram may fail, disappear or radically change, so you must think that your URL (address of ...
Great idea: Boost your 'Brand Awareness' to increase your sales
Brand awaraness or brand recognition is the next step after having developed a great product or service to sell. Let's see it, to clear up doubts and move on to the main topic, on these two edges: You offer a service either creative such as generating personalized illustrations by hand, or something manual ...